Julian Jay – A Complete Brand Transformation with Bespoke Ad Campaigns
23%
Increase in Website Interactions
32%
Growth in Social Media Shares
17%
Conversion Rate from UGC Videos
Overview
Overview
Julian Jay, a premium lifestyle brand, partnered with us for a full-scale brand refresh. From redefining their visual identity to crafting high-quality marketing content and executing targeted ad campaigns, our goal was to elevate their positioning and create a cohesive, high-impact brand experience.
The Challenge
The Challenge
Julian Jay needed a modern, sophisticated brand identity that reflected its premium quality and resonated with its audience. This required a fresh visual direction, new packaging design, a refined online presence, high-end content creation, and performance-driven advertising to amplify brand reach and engagement.
Our Approach:
Our Approach:
We took a holistic approach to Julian Jay’s rebrand, ensuring consistency across every touchpoint while driving measurable results.
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Branding Refresh – A Modern Identity:
We refined Julian Jay’s branding with a sleek, sophisticated aesthetic, updating their colour palette, typography, and design elements to better reflect their premium positioning. -
Website Redesign – A Seamless Digital Experience:
We built a visually rich, high-performing website designed for both aesthetics and conversion. The new site provided an intuitive shopping experience, strong brand storytelling, and seamless navigation to enhance user engagement. -
Packaging Redesign – A Fresh, Premium Look:
We redesigned Julian Jay’s product packaging to align with the new brand identity. The updated packaging design reinforced the brand’s aesthetic and created a more cohesive, elevated customer experience. -
Professional Product Photography – Showcasing the Details:
We captured high-end product shots of the newly designed packaging, ensuring every detail was showcased to perfection. These images were optimised for e-commerce, social media, and marketing campaigns, reinforcing Julian Jay’s luxury appeal. -
Brand Video – Telling the Julian Jay Story:
A compelling brand video was produced to highlight Julian Jay’s vision, product range, and lifestyle appeal. Designed for use across the website, social media, and paid advertising, the video created a strong emotional connection with the audience. -
Meta Ad Campaigns – Driving Engagement & Conversions:
To amplify Julian Jay’s refreshed brand presence, we executed performance-driven Meta (Facebook & Instagram) ad campaigns. Bespoke ad creatives were developed, incorporating high-end visuals, engaging copy, and dynamic video content. These campaigns were strategically optimised to increase brand awareness, drive website traffic, and boost conversions.
Results
Results
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A cohesive, premium brand identity that aligns with Julian Jay’s vision.
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A high-performing website that enhances user experience and sales.
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A refreshed packaging design that elevates the product experience.
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High-quality product photography that strengthens marketing efforts.
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A compelling brand video that enhances storytelling and audience engagement.
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Highly effective Meta ad campaigns that increased brand visibility, engagement, and sales.
Through a complete brand transformation, Julian Jay now has a refined, premium identity supported by high-quality content and performance-driven advertising. From sleek branding and packaging to bespoke ad creatives, this rebrand positioned Julian Jay as a standout luxury lifestyle brand, primed for growth and long-term success.
Other Success Stories
Other Success Stories
Let’s Grow Your Business Together
Whether you’re looking to boost your brand visibility, increase your online sales, or improve customer retention, we have the expertise to make it happen. Let us help you drive traffic, convert visitors, and scale your eCommerce brand effectively.
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