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King Billy on Hillbilly Nation & MudBillys | Episode 08
In this episode of the Behind the Brands Podcast, we’re joined by King Billy, the founder of Hillbilly Nation and creator of the wild off-road movement MudBillys. Prepare for laughs..!
Aug 271 min read


Mud, Mayhem and Evolution Media at MudBillys 2025 | Episode 07
In this episode of the Behind the Brands Podcast, we’re joined by King Billy, the founder of Hillbilly Nation and creator of the wild off-road movement MudBillys. Prepare for laughs..!
Aug 131 min read


From £38M to £130M: Growing a Business with Purpose and People w/ Jon Atherton | Episode 06
Back in the day, it was all about magazines, press releases and product brochures. Now it’s TikToks, LinkedIn posts and founders filming behind-the-scenes content on their phones.
In this episode, Becca and Jake sit down with Jon Atherton, Director at CI Distribution, to chat about how much the game has changed. Jon shares what it was like building a £130M business in the old-school tech channel, why personal brand mattered even before social media, and how content still mak
Jul 301 min read


Starting From Scratch: The Story Behind Business Fest SW | Jamie & Gavin | Episode 05
In this episode, Jake sits down with Jamie and Gavin from Four Front Events to talk about what really goes into launching a business expo from scratch. From phone calls over pints to nearly selling out their first event, they share the highs, lows and everything in between of building Business Fest.
Jul 111 min read


How to Build a Personal Brand on LinkedIn in Just 15 Minutes a Day with Ashley Leeds | Episode 04
In this episode, we’re joined by Ashley Leeds, better known as The 15 Minute Guy, who’s helped over 600 people grow their presence and confidence on LinkedIn without spending hours online. From teaching accountants how to generate leads to helping charities see over £5,000 in donations just by becoming more visible Ashley proves the power of personal branding.
Jun 271 min read


Why Content Gets Skipped: Hooks, Habits and the Battle for Attention | Episode 03
In this episode, Jake, Becca and Ece chat about the real challenges of making content that actually holds attention in the age of short-form video. From scroll stopping hooks to visual tricks that work, they dive into what makes a viewer stay, and what sends them packing.
Jun 131 min read


The Real Work Behind Great Content: Jake & Becca Unfiltered | Episode 01
In the very first episode of The Evolution Media Podcast, founder Jake and Marketing Manager Becca sit down for an honest chat about what really goes into creating content that performs.
Apr 281 min read


The Introduction | Behind the Brands | Episode 00
The Evolution Media Podcast is where raw ideas meet real execution. Hosted by the team behind Evolution Media, each episode explores what it actually takes to build creative that performs.
Apr 271 min read
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